What changes can you make to the Display Network campaign of a client who wants to drive awareness of her natural beauty brand:

 

• Increase the daily budget and add text ads with clear call-to-actions like “Buy now”
• Use a balanced combination of broad-, exact-, and phrase-matched keywords
• Add display ads and affinity audiences targeting people interested in green living and beauty
• Target large metropolitan areas where people are more likely to encounter her product

Correct answer is:

• Add display ads and affinity audiences targeting people interested in green living and beauty

Explanation: Select from these audiences to reach potential customers at scale and make them aware of your business.

 Read more here: https://support.google.com/adwords/answer/2497941?hl=en