AdWords Fundamentals
A simple checklist to prep for the Google mobile-first index
Hopefully, all of you learned from “Mobilegeddon” in 2015 and “Mobilegeddon 2” in 2016 t…
AdWords Fundamentals
Overcoming Mobile Measurement Challenges to Drive Sales Growth
Mobile has become an extension of consumers, and a critical tool in every marke…
AdWords Fundamentals
Google to start showing local-specific phone numbers when location extensions appear in ads
Advertisers that depend on calls going to a central phone number for conversion tracking and…
adwords
A year of massive change in Paid Search 2016
This year will be seen as a watershed moment for mobile, with nearly every change reflectin…
AdWords Fundamentals
Convert your text ads to responsive Ads using Adwords Editor
Version 11.7 of AdWords Editor also includes additional support for Gmail and YouTube ads. …
seo
Ways to Optimize your SEO for Google Assistant, Home and Amazon Echo
how the rise of digital assistants will impact how search engine optimization is performed. …
AdWords Fundamentals
Google is testing images in Sitelink extensions
Spotted on mobile, the extensions display in a swipeable carousel. Image extensions have …
AdWords Fundamentals
Google and Facebook Ready to Cut Off revenues generated from Fake News Sites
Many critics of the presidential election are partly blaming false information and fake…
