you might have noticed that IOS app store search result have been changed recently.
No one Knows the ranking factors of apple store and it's algorithms, but it is commonly understood by taking account factors like download volume, velocity, ratings and engagement.
There are many ways we can find out the possible ranking change, but one of the eaiest way is to keep an eye on the rankings of top mopbile apps like facebook, whatsapp and others. Because of the size and reach of these applications, signifcant engagement of these apps in the app store chart can notify that apple store could be making adjustments to how apps are weighted.
Facebook’s iPad app offers a good example of the change, as its app moved from a No. 2 position in “Social Networking” and a No. 7 ranking “Overall” the day before, down to No. 4 and No. 24, respectively, on Friday, and then it crashed to No. 38 in “Social Networking” and a practically invisible No. 858 “Overall” by Monday.
Source - http://techcrunch.com/2015/07/24/apple-adjusts-its-app-store-algorithm-impacting-some-ipad-developers/
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